Bangalore, India - Airtel Telemedia Services, India's largest private broadband and telephone service provider announced the launch of Question Batao Car Le Jao - an exciting new contest for its Fixed Line and Broadband customers in South India. Highest scoring customers stand a chance to win the Grand Prize of a Hyundai i10 car or eight Bumper Cash Prizes of Ten Thousand Rupees each in the contest which will run till 6th August, 2008.

* Grand Prize of Hyundai i10 Car and 8 Bumper Cash Prizes of Ten Thousand Rupees each

* Contest open till 6th August 2008

In order to participate, a contestant has to simply dial 543212 from his Airtel fixed line phone and say 'CAR' in the main menu. He will then have to phrase questions to a set of answers in the areas of General Knowledge, Bollywood and Sports and accumulate points. Customers will also be offered the convenience of picking their preferred language of participation from the choices of Kannada, English, Hindi, Tamil, Malayalam and Telugu. Call charges of Rs. 6/- per minute are applicable for participating in the contest.

Announcing the contest Mr. Shamik Das, CEO-South, Airtel Telemedia Services, said, "Airtel has always been at the forefront when it comes to designing and offering revolutionary and innovative experiences to its customers. To enhance the experience of our fixed line and broadband customers, we are launching this innovative and interactive contest."

FOR MORE INFORMATION CONTACT :

Mr. K.V.Yadunandan
M/s. Rediffusion | DYR
Bangalore, India
E-Mail : kv_yadunandan@ind.dyr.com